Animal Health

Knowledge underpinned by passion


Market Complexities

The industry supporting the health and wellbeing of animals is highly complex. With an increasingly competitive pet care marketplace and agricultural sector facing intense financial pressure, those involved with the care of animals are placing products and brands under greater scrutiny. Positioning your product and services optimally has never been more critical.




Animal Health Research Specialists



Skilled At Understanding Key Decision-makers



Market Leading Sector Expertise

Our Expertise Spans The Following Segments

Animal types:


  • Companion animals
  • Livestock
  • Equine
  • Veterinarians and Vet Nurses
  • Pet Owners
  • Producers
  • Breeders
  • Distributors
  • Retailers

ACA Research Animal Health Sectors

Vet medicine - ACA Research

Our Projects Cover A Range Of Topic Areas

  • Feed and nutrition
  • Animal vaccines
  • Parasiticides
  • Joint care and chronic pain management
  • Behavioural modifiers
  • Preventative treatments
  • Treatment of acute and chronic diseases
  • Pet grooming and care
  • Pet food preferences
  • Brand perception and recommendation

A Selection Of Recent Case Studies

Here is a snapshot of recent research projects we have undertaken:

  • Building understanding of the ‘behavioural control’ market to assist an organisation in identifying its core target audience and developing messaging for these audiences to reposition the use of behavioural modifiers and drive purchase intent
  • Tracking of key metrics around pet food purchasing to build a picture of the super-premium, premium and supermarket markets for cat and dog food and where specific brands sit to support brand strategy development across our client’s portfolio
  • Exploring feeding practices for livestock in key enterprises across Australia in order to assess the appeal and likely opportunity for a range of feed supplement products and therapies. The research helped to prioritise the schedule for product launches and identify key marketing messages and angles to increase consideration amongst producers and vets

Vet Nutrition - ACA Research


News & Research

We conduct a number of Omnibus studies throughout the year with key audiences within the healthcare sector. Our team also produce content including articles on the market based on insights revealed by our research.

Omnibus studies provide a great way for you to access the opinions of your target audience whilst sharing the cost of the study with other subscribers. 

A Truly Diverse Sector

Our aim was to build understanding of the market for livestock feed in Australia and to inform a detailed business launch plan for a global pharmaceutical company. From the point of commissioning, the process was very well communicated and managed by ACA Research. They were flexible and responsive to our specific needs and their final report provided the insight and detail we needed. We were delighted with the quality of the final report and found it provided us with new learning about the marketplace to inform our strategy. We would highly recommend ACA Research to prospective clients.


A satisfied ACA Research
Animal Healthcare Client

ACA Research | Healthcare

A Truly Diverse Sector

Researching this industry successfully requires understanding of and engagement with its numerous stakeholders and the absolute knowledge that decisions about products and protocols are not undertaken lightly. In particular investment in medication for livestock is first and foremost a business decision, and the cost to prevent disease must be weighed up against the potential losses that may result.

At ACA Research we pride ourselves on providing you with actionable insights into this industry sector, founded on an understanding of the business environment in which decisions to use, or not use your product or brand are made.